Friday, September 6, 2019

Homelessness Is More Than Missing a House Essay Example for Free

Homelessness Is More Than Missing a House Essay We always encounter these types of people: A man who is shaking a cup and trying to present a smiling face to you on the side of the street, his coins are striking against each other, and his clothes were tatty and his shoes unmatched. Or at night, a crew of people who sit or sleep in front of a store with some filthy blankets on. We don’t know what kind of causes affect their homelessness, but we could easily recognize them, probably take pity on them and maybe give them change or food. Homeless people might not expect financial assist but they need mental support because they are not just physically missing a house and they have nothing to lose after the spiritual collapse by missing heart protections. We need to emotionally help them by more psychological fixing. Barbara Lazear Ascher states that we were able to help homeless people by more attentions in her article, â€Å"On Compassion†. Ascher argues that we should pay more attention to the homeless by helping them. She says, â€Å"We cannot deny the existence of the helpless as their presence grows. It is impossible to insulate ourselves against what is at our very door step† (213). We can help them by possibly give a used blanket or some warm soup. However, economical contribution might not able to fix the issue, according to Anna Quindlen’s in her â€Å"Homeless†, â€Å"Home is where the heart is. There’s no place like it†(217). Once those homeless people lose their homes, they lose everything physically, and emotionally miss their hearts and believe, faith of lives, that’s what money or food couldn’t build. Ascher believes that the general public should treat homeless people better. She begins with stating that people shouldn’t judge the homeless by their appearances. She tells a story of a homeless man, â€Å"His buttonless shirt, with one sleeve missing, hangs outside the waist of his baggy trousers. Carefully plaited dreadlocks bespeak a better time, long ago. As he crosses Manhattan’s Seventy-ninth Street, his gait is the shuffle of the forgotten ones held in place by gravity rather than plans† (211). What a pitiful man! What a tragic abjection came down onto his life! He maybe was a successful businessman in his earlier life? By giving details of a homeless person, she sets up the fundamentals of her paper and that straightforwardly grabs attention and sympathy from the audience right into the story. Ascher also observes how did aloof neighbors ignore the homeless person away, â€Å"A man with a briefcase lifts and lowers the shinny toe of his right shoe, watching the light reflect, trying to catch and balance it, as if he could hold and make it his, to ease the heavy gray of coming January, February, and March†(212). A well-educated man would not prefer to give up a dime to the person, and how about others? The rest couple in this image, are standing far away from the man, five of them, are anxiously staring at the direction that the crosstown shuttle come from(212). They feel there was nothing to do about this situation, they were totally out of this moment. Because of human nature, they refused to lower their dignities and positions to help out the homeless man even though he didn’t ask for it. Comparing with details of the homeless person exterior by Barbara L. Ascher, Anna Quindlen begins her essay in a much different way. †She said I was wasting my time talking to her; she was just passing through, although she’d been passing through for more than two weeks. To prove to me that this was true, she rummaged through a tote bag and a manila envelope and finally unfolded a sheet of typing paper and brought out her photographs†(216). Quindlen tells the story of a strange woman whom Quindlen met. The woman was carrying a picture of her old and common house all the time at the bus terminal. Quindlen recognized the lady, â€Å"She had a house, or at least once upon a time had had one. Inside were curtains, a couch, a stove, potholders. You are where you live. She was somebody†(217). From the opening of both stories between Ascher and Quindlen, Ascher focused on expressing the pitiful image of homelessness to the public, bring sympathy and help to them. However, In Quindlen’s essay â€Å"Homeless,† she brought the arguement that society’s view of home has changed in the past few generations. What could we accomplish by changing our perspective on homelessness? In this context, Quindlen noted that a home is, simply more than an exact house-a home becomes a place where we can feel connected emotionally and physically with our families. That was also the main cause why those homeless people refused to live in shelters, mostly they preferred to live on random streets. Because the homes they used to have, were more like a symbol exists in their minds, it was more than just a house and mailing address. However it was a place where it collected emotions such as love, hate, happiness, sadness, and it was a place that offered comfort and security. They used to express themselves in home but not in the shelter. Quindlen stated that our society should have treated those people as a collection of people who are not homeless, but are just missing a home. The main purpose of Barbara Lazear Ascher’s â€Å"On Compassion† encounter in couple different acts of how do people treat homeless people. She witnesses both neglect and kindness to the homeless people by the general society. She also curiously gives how does the middle-class do not understand the poor and homeless of homeless people. However, Anna Quindlen expresses her points in a different view of homelessness. Her point shows we should be able to understand of the depth of the issues of homelessness, and the most important thing for those people is a sense of heart’s place, a home. Homeless circumstances sound far away from us because we have our body and mind protected in our home. Nevertheless, the lady from Quindlen’s story who carried the picture of her house with her all the time, owned her respect and faith of a home, and shouldn’t be treated as a homeless person. There are a lot of things we can do other than just give them food. We could smile, talk, and even contribute a hug for them. Home is not just a house or mailing address. Home is the place where a family’s body and emotions are collected. It also provides the bridge that connects families. People laugh, cry, become angry or stressed, we are dealing with every kind of emotions in our daily life and finally we find out the best place to express all of these emotions are in our home.

Thursday, September 5, 2019

Demography Essay: Study of Human Population Dynamics

Demography Essay: Study of Human Population Dynamics Demography is the study of human population dynamics. Population is shaped by a number of factors including fertility, mortality, migration and urbanization. Significant demographic changes have been shown in many parts of the world. The world population growth has been decelerating since 1970s. Fertility rates in more developed countries (MDCs) have been showing a declining trend, whereas an increasing one in the less developed countries (LDCs). Mortality rates have gone down in both MDCs and LDCs due to medical advancement. Consequently, the population of the countries with low fertility rates aged more quickly, and the world population growth will be concentrated in those developing countries where fertility rates remain high. Uneven population growth among nations accelerated the migration of people across nation borders and the growth of cities. The changes of these interrelated factors with their causes and problems of each of the factors will be discussed, followed by some pos sible plans and opportunities that may benefit from these changes. 1 Fertility Fertility is the incidence of childbearing in a countrys population. Fertility rates have been falling in the MDCs. Findings from PRB (2009a) showed that the growth of future population would be almost entirely in the LDCs, with the most rapid growth in the poorest countries and regions where fertility rates still remain high. In the past 2 decades, countries with Total Fertility Rate (TFR) lower than the replacement rate of 2.1 were all MDCs including Netherlands, Norway, Sweden, Japan, Singapore, and Hong Kong etc. (see table 1.1). HK has been experiencing a decreasing fertility rate since 1970s and it reached the historical low of 0.9 in 2003. CSD (2010) projected that TFR of HK continue to decline over the next 30 years. Japan and HK have the lowest projected TFR in 2039 which is 1.25 and 0.94 respectively (see table 1.2). The declining fertility trend can be attributed to a number of factors. Women nowadays have more educational and career opportunities as a result of socio-economic development in many countries, which encourages them to grab these opportunities before they start a family. Marriage postponement in HK is revealed by the increasing median age at first marriage for women, which rose from 26.1 in 1989 to 28.5 in 2009 (CSD 2010). Late marriage for women shortens their childbearing exposure period. Also, women have more access to reliable family planning methods. Worldwide, the use of contraception rose from less than 10% for married women of childbearing age in the 1960s to 62% in 2009 (PRB 2009b). Low fertility rate has led to the decline of young population, and hence, a slow growth of the working population would slow down the economic growth. CSD (2010) projected that the proportion of the HK population aged 65 and over would rise markedly from 13% in 2009 to 28% in 2039. The median age would also increase from 40.7 in 2009 to 47.6 in 2039. An ageing population will put a huge pressure on public finances. Tax base will become narrower because of the shrinking working population. On the other hand, expenditures related to the elderly such as medical and social security payments will increase substantially. The government could stimulate fertility by subsidizing childbirth costs. For example, the Japanese government introduced a new plan in Apr 2009, to pay for all childbirth costs with the public funds (Shimbun 2008). Moreover, regulations and laws should protect and be more favorable to the pregnant women. For example, to extend the maternity leave period. Increasing number of working parents has created a great need for quality childcare. That need is creating a great entrepreneurial opportunity for people who love children and want to start a business in childcare. Childcare services range from small home-based operations to large commercial centers. 2 Mortality Mortality refers to the incidence of death in a countrys population. The phenomenal increase in world population in the 20th century was a consequence of the worldwide trend towards increasing life expectancy and declining mortality, as a result of health and medical advancements. However, the levels in mortality vary from country to country. Although deaths of children in poorer countries like those in the sub-Saharan Africa make up a large fraction of all deaths, the decreasing mortality rate has declined enough to fuel rapid population growth. Nearly 11 million children died under the age of five in 2003 (UNDESA 2005). 98% of these children lived in developing countries. Sub-Saharan Africa got the highest regional average of under-five mortality in 2003 (see table 2.1), and it also experienced the least reductions over the 1990s. The lack of progress in sub-Saharan Africa can be attributed to the increase in child deaths from AIDS in some countries. For most countries, efforts to reduce malnutrition and provide appropriate interventions to address diseases like pneumonia, vaccine-preventable diseases and malaria were inadequate. Poor health systems and socio-economic stagnation due to instability have been the obstacles to the progress in the region (UNDESA 2005). Over 2,000 children die from malaria each day in sub-Saharan Africa. Episodes of fever and anaemia damage the mental and physical development of those children who survive. As the children is the source of the future workforce, it is important to keep them grow up healthily. If situation never improves, the society will never increase its competitiveness. The 4th Millennium Development Goal (MDG) of the United Nations Development Programme (UNDP) called for reducing child mortality. Its target is to reduce the under-five mortality rate by two-thirds, between 1990 and 2015. There is a great need of nutritious food and medical and vaccine treatment for children in countries where child mortality rate remain high. In fact most of the diseases could be avoided if the children are provided with nutritious food and proper vaccination which are not high at cost. Food manufacturers and pharmaceutical company could find the markets there. 3 Migration Migration refers to the movement of people into and out of a particular territory. The annual number of legal immigrants has been increasing since the 1950s, and the regions sending migrants have shifted from Europe to Latin America and Asia (see figure 3.1). In 2005, the U.S. was home to more foreign-born residents than any other country, accounting 38 million of people. Russia was the second, which accounted for 12 million immigrants, and Germany was the third with 10 million. Globalization, economic differences across nations, and uneven population growth and have increased the flow of people across national borders. In 2005, 62 millions of immigrants from moved from LDCs to MDCs, while 61 million moved from one LDC to another for work opportunities. Others have moved to escape from economic problems, civil unrest or natural disasters. (PRB 2009b) The Federation for American Immigration Reform (FAIR) impugned in large-scale immigration leading to excessive population growth and environmental degradation, displacing low-skilled American workers and depressing their wages, and threatening the cultural bonds that hold Americans together (Martin Midgley 2006). Martin Midgley (2006) has also discussed some recommendation suggested by the U.S. Commission on Immigration Reform (CIR). In 1997 CIR recommended that the federal government do more to Americanize immigrants. They advocated that Americanization, accommodating and integrating immigrants, is a two-way street. The CIR also recommended federal grants to communities with large numbers of immigrants to create resource centers that promote immigrant-native interactions. It also urged U.S. businesses to do more to help integrate immigrants they hire. Self-employment is often used as a proxy measure for entrepreneurship. Self-employment rates were especially high among some groups: 28% of those born in Korea, as were 20% or more of those born in Russia and Iran. Self-employment normally declines with economic development, as farmers leave the land for urban jobs in factories and offices. However, in the new service economy, it has become easier to be self-employed, and immigrants may be in a unique position to spot opportunities (Martin Midgley 2006). 4 Ageing Population World population ageing is unprecedented and enduring. By 2050, the number of older persons in the world would exceed the number of young for the first time in history (UNDESA 2009). There would be more young people in LDCs than in MDCs (see figure 4.1). About one-forth of the population in Japan, Italy and Germany aged over 60 in 2002 and the percentage was expected to exceed 30% by 2025 (see figure 4.2). The proportion of the HK population aged 65 and over was projected to rise markedly from 13% in 2009 to 28% in 2039 (CSD 2010). The median age of the above mentioned countries/region are well above 40 in 2010 according to CIA (see table 4.3). Ageing population is a consequence of declining fertility and increased life expectancy resulting from declining mortality as mentioned in the previous sections. The problem concentrates in the Northern Hemisphere where fertility rate and mortality rate are low. Problems associated with ageing population are closely related to those associated with declining fertility as discussed in previous section. Japan expected its workforce to shrink by 16% (about 10 million people) from 2006 to 2031 (The Economist 2006a). Corporations could consider keeping and hiring old employees. The following are examples discussed on The Economist (2006b): Toyota has adopted its workstations to older workers, and IBM used its network to recruit retired people for particular projects. The HK government have attracted 200,000 talented people from Mainland China and overseas to HK since 1997, aiming to improve the population structure (The 2008-09 Budget 2008). The market will consist of growing number of elderly customers in the next few decades. A great market lies in the increasing the awareness of financial planning, health and fitness. Banks nowadays could spend more effort in their financial planning programs. As good health should be developed from young, fitness centres, health food manufacturers could grab this opportunity to sell this concept to their potential customers. 5 Urbanization, the Growth of Cities Urbanization is defined as the concentration of humanity into cities. Cities have existed for thousands of years but grew faster after the industrial revolution. Since the 1950s, rapid urban growth has become a global phenomenon. The world population was expected to increase from 6.7 billion in 2007 to 9.2 billion in 2050 (UNDESA 2008). Population living in urban areas was projected to gain from 3.3 billion in 2007 to 6.4 billion in 2050 (see figure 5.1), and most of the urban population growth would be concentrated in the cities of the less developed regions (see table 5.2). Asia, in particular, was projected to increase by 1.8 billion, and Africa by 0.9 billion (see table 5.3). Population growth is therefore becoming largely an urban phenomenon concentrated in the developing world. Population growth has been the main factor in the growth of cities in LDCs, whereas rural-urban migration has been the main reason for cities growth in industrialized countries. Furthermore, global economic growth, urban-urban migration and international migration have also affected urban growth (UN 2010). Problem of urbanization is manifestation of lopsided urbanization, poor urban planning, poor economic base and without having functional categories. India for example, urbanization was followed by some basic problems in housing, slums, transport water supply and sanitation, water pollution and air pollution, inadequate provision for social infrastructure and poverty (Datta 2006). Redirection of migration flows is required to relieve the problem of overcrowding and unemployment in cities. A strong economic sector in the urban economy is needed (Kundu and Basu 1998), more efforts and investments should be allocated to small cities which have been neglected. Policies should relate to proper urban planning emphasizing improvement of urban infrastructure and restoring original status of old building monuments which have historic value (Datta, 2006). Urbanization critically depends on the necessary infrastructure otherwise it could turn out to be a curse. Investments are required in urban infrastructure, urban transport and urban renewal. Sectors which can find the most opportunities include construction, materials (e.g. steel, copper, aluminums, cement), capital goods, and transportation. Conclusion Are the above mentioned interrelated demographic changes an opportunity or a threat? There is a great potential of economic growth in the LDCs with an increasing population growth, but only if the governments could create a better functioning market, and set appropriate policies to cope with the problems brought by rapid population growth. Ageing population is a common problem among the MDCs. Governments should invest more in education for the society, so as to develop a knowledge-based economy, and enhance the skills and competitiveness of people of all ages in order to cope with the shrinking workforce.

Wednesday, September 4, 2019

Essay --

Mobile Distributed Information System Fundamentals and Architecture of Mobile Distributed Information System Q1. What is a mobile distributed information system? Answer. In today's mobile society, access to relevant information and to context-specific services "anytime, anywhere" is becoming increasingly important. This is the environment for our research, development and consulting activities in selected current topics of Mobile Distributed Information Systems. Mobile users are often particularly interested in information about and services in their immediate vicinity, thus Mobile Distributed Information Systems must address location-dependent distribution of and access to services and information from mobile devices. The user's topological and geographical location becomes relevant for the semantics of communication, and such communication has to remain seamless even in foreign environments, with little or no need for manual reconfiguration. Frequently, in addition to his locat ion, the user's current situation determines his information and service requirements. With mobile devices becoming more and more powerful, mobile users themselves may offer information and services to peers in an improvised manner. As a result, the long-established distinction between clients and servers is blurred, which calls for an extension of the architecture prototype towards peer and/or alternating roles. (Reference from http://www.wkap.nl/prod/b/0-7923-9697-9) Recent years have witnessed a rapid proliferation of mobile information devices. Cellular phones have become not only a basic means of communication for many people, but have also developed from simple telephones suitable only for voice communications into computing devices capable of t... .../Preference Profiles (CC/PP) profile can be used to provide a description of mobile device. Different MSS are in different heterogeneous network and these MSS need to cooperate and communicate with each other for exchanging data. A standard interface is needed between MSS. Java technologies or a middleware like CORBA can be used to solve the heterogeneous problems. (Reference from www.idi.ntnu.no/emner/dif8914/essays/hien-essay2001.pdf ) References http://www.wkap.nl/prod/b/0-7923-9697-9 www.autospaces.com/people/fsommers/mobile_transactions.pdf www.idi.ntnu.no/emner/dif8914/essays/hien-essay2001.pdf George Coulouris, Jean Dollimore, Tim Kindberg Distributed Systems: Concepts and Design. M. Tamer Ozsu, Patrick Valduriez Principles of Distributed Database Systems Prentice Hall 1999. George H. Forman, John Zahorjan The Challenges of Mobile Computing.

Tuesday, September 3, 2019

Leonadro da Vinci’s Painting, The Mona Lisa :: Essays Papers

Leonadro da Vinci’s Painting, The Mona Lisa The scientists of history still can not settle down about Mona Lisa’s mysterious face. A lot of them spent years to find out, who that woman on the painting was. Another version has come up recently. Magdalena Soest from Germany’s Leverkusen spent ten years of her life, studying Leonadro da Vinci’s painting. He came to conclusion that Mona Lisa was a courtesan, who had the nickname â€Å"The Ttigress.† Many experts are sure that Soest’s research will put an end to the never-ending dispute about the woman on the painting. There were alternative versions set forth for that. The most known one of them says that the painting depicts a Florentine woman, named Lisa di Antonio Maria di Noldo Gherardini, - the wife of one of the noblest citizen of Florence, Francesco di Bartolommeo di Zanobi del Giocondo. Extraordinary versions say that Mona Lisa was a woman of easy virtue, another one says that the painting depicts a transvestite, or even Da Vinci himself, wearing women’s clothes. Magdalena Soest believes that Mona Lisa was the Duchess of Forli. Soest thinks that her theory can be proved with another paining of the Italian artist Lorenzo di Credi, who painted a woman in 1487 that looked very much like Mona Lisa. There is a big similarity between those two paintings, in spite of the fact that the woman on the earlier painting is about 25 years old, and on the older one – 40 years of age. Both of the painted women have the proud bearing, their hands are resting in the same position and they both have mysterious smiles. The German newspapers hurried to publish the photographs of those two paintings so that the readers could compare. Soest examined very carefully every little detail before coming out with her conclusion. According to Soest’s theory, Mona Lisa’s name is Caterina Sforza, who was born in 1462, the illegitimate daughter of Galeazzo Maria Sforza, the Duke of Milan. She was considered to be one of the most beautiful women, and was noticeable for her incredible courage. Together with her first husband Girolamo Riaria she led their troops in storming one of Rome's greatest citadels, the Castel Sant'Angelo, in a bid to install their candidate as the Pope when Sixtus IV died in 1484.

Monday, September 2, 2019

The Tempest Essay -- Literary Analysis, Shakespeare, Classics

The similarities and differences between Aime' Cesaire's ATempest and William Shakespeare's The Tempest gives the reader an idea that it is a political response. From the way that both of the titles of these works of literature differ, an idea of concept is offered. They share a similar story line yet, after some one has read A Tempest : a different perspective is gained. A Tempest is actually considered a post colonial period piece of writing and one can acquire and prove this by the forms in which Aime' Cesaire portrays the characters and switches around their personalities and their traits,the time periods and the acquisition of language, and the ways power is used reveals that it is indeed a political response from a post colonial perspective. Shakespeare's The Tempest and Cesaire's A Tempest differ in the way it is expressed. From the words, the and a the whole concept of tempest is changed completely. The definition of the word tempest could mean two things, a violent windstorm, frequently accompanied by rain,snow,or hail and/or a furiosus agitation, commotion,or tumult; an uproar. Shakespeare's The Tempest is correlated with the first definition while Cesaire's A Tempest associates more with the second one. Shakespeare's The Tempest starts of with a storm and on a ship [A tempestuous noise of thunder and lightning heard] (Shakespeare 1667-69) while Cesaire's begins with Caliban shouting, "Uhuru!" (Cesaire 1721) which means freedom. Those examples gives us the concept of the storm and an a uproar. The time period in which The Tempest was written is the age of exploration is within the time frame of the mid 1400's towards the late 1500's. The discovery and colonization of far off lands, these years were filled ... ...liban called him "a colony addict" .(Cesaire 1727) Also,Cesaire made it seemed as Prospero revenge was another conquest not really a vengeful act. By the end, the reader sees this with his reasoning of why he forgived them. Ariel was always overly compliant and was always called my dear Ariel by Prospero. While Caliban, the black slave was treated horridly and threatned. Prospero told Ariel it doesn't matter what that villain plots against me?All the nobility of Italy,Naples,and Milan and henceforth combined,will protect my person."(Cesaire 1723) There is no doubt that Cesaire is trying to say no matter what, us Europeans always stick together, so he has nothing on me, he doesn't phase me which is one of the main ideals in this political response.During slavery, Europeans had alot of control over the Africans fate but, there were always limits that caused a tempest. The Tempest Essay -- Literary Analysis, Shakespeare, Classics The similarities and differences between Aime' Cesaire's ATempest and William Shakespeare's The Tempest gives the reader an idea that it is a political response. From the way that both of the titles of these works of literature differ, an idea of concept is offered. They share a similar story line yet, after some one has read A Tempest : a different perspective is gained. A Tempest is actually considered a post colonial period piece of writing and one can acquire and prove this by the forms in which Aime' Cesaire portrays the characters and switches around their personalities and their traits,the time periods and the acquisition of language, and the ways power is used reveals that it is indeed a political response from a post colonial perspective. Shakespeare's The Tempest and Cesaire's A Tempest differ in the way it is expressed. From the words, the and a the whole concept of tempest is changed completely. The definition of the word tempest could mean two things, a violent windstorm, frequently accompanied by rain,snow,or hail and/or a furiosus agitation, commotion,or tumult; an uproar. Shakespeare's The Tempest is correlated with the first definition while Cesaire's A Tempest associates more with the second one. Shakespeare's The Tempest starts of with a storm and on a ship [A tempestuous noise of thunder and lightning heard] (Shakespeare 1667-69) while Cesaire's begins with Caliban shouting, "Uhuru!" (Cesaire 1721) which means freedom. Those examples gives us the concept of the storm and an a uproar. The time period in which The Tempest was written is the age of exploration is within the time frame of the mid 1400's towards the late 1500's. The discovery and colonization of far off lands, these years were filled ... ...liban called him "a colony addict" .(Cesaire 1727) Also,Cesaire made it seemed as Prospero revenge was another conquest not really a vengeful act. By the end, the reader sees this with his reasoning of why he forgived them. Ariel was always overly compliant and was always called my dear Ariel by Prospero. While Caliban, the black slave was treated horridly and threatned. Prospero told Ariel it doesn't matter what that villain plots against me?All the nobility of Italy,Naples,and Milan and henceforth combined,will protect my person."(Cesaire 1723) There is no doubt that Cesaire is trying to say no matter what, us Europeans always stick together, so he has nothing on me, he doesn't phase me which is one of the main ideals in this political response.During slavery, Europeans had alot of control over the Africans fate but, there were always limits that caused a tempest.

Sunday, September 1, 2019

Pricing policies Essay

The main Factors that affect the price being charged by your chosen business for their product/service The pricing decisions for a product are affected by internal and external factors. A. Internal Factors 1. Cost While fixing the prices of a product, the firm should consider the cost involved in producing the product. This cost includes both the variable and fixed costs. Thus, while fixing the prices, the firm must be able to recover both the variable and fixed costs. 2. The predetermined objectives While fixing the prices of the product, the marketer should consider the objectives of the firm. For instance, if the objective of a firm is to increase return on investment, then it may charge a higher price, and if the objective is to capture a large market share, then it may charge a lower price. 3. Image of the firm The price of the product may also be determined on the basis of the image of the firm in the market. For instance, HUL and Procter Gamble can demand a higher price for th eir brands, as they enjoy goodwill in the market. 4. Product life cycle The stage at which the product is in its product life cycle also affects its price. For instance, during the introductory stage the firm may charge lower price to attract the customers, and during the growth stage, a firm may increase the price. 5. Credit period offered The pricing of the product is also affected by the credit period offered by the company. Longer the credit period, higher may be the price, and shorter the credit period, lower may be the price of the product. 6. Promotional activity The promotional activity undertaken by the firm also determines the price. If the firm incurs heavy advertising and sales promotion costs, then the pricing of the product shall be kept high in order to recover the cost. B. External Factors 1. Competition While fixing the price of the product, the firm needs to study the degree of competition in the market. If there is high competition, the prices may be kept low to effectively face the competition, and if competition is low, the prices may be kept high. 2. Consumers The marketer should consider various consumer factors while fixing the prices. The consumer factors that must be considered includes the price sensitivity of the buyer, purchasing power, and so on. 3. Government control Government rules and regulation must be considered while fixing the prices. In certain products, government may announce administered prices, and therefore the marketer has to consider such regulation while fixing the prices.

Saturday, August 31, 2019

Case Study: Coke India

Please read it carefully and weigh the important of the information as you try to advise Coke Indian's President, Sansei Guppy. Organizing your paper – use these steps to complete your paper. The requirements include a number of â€Å"worksheets† designed to help you write a great case. The worksheets should be attached to the end of the case. Worksheets: The case ends on page 13 (before the extra and supporting material) with a series of decisions that Coke India President Sansei Guppy needs to make.First, putting yourself in President Septa's shoes, identify the key decisions that he needs to make and make a list. What basic choices are possible? Attach it to your completed paper. Next, create a stakeholders analysis Identifying the parties who have an Interest In this case. Evaluate whether you need to add or subtract from this list. Attach it to your completed paper. (See â€Å"How to Construct a Stakeholder Analysis†) Case Analysis: Examine your â€Å"decis ion list† and analyze your decision options from an ethical standpoint.Keep the stakeholders In mind. Apply each of the three perspectives for making an ethical decision featured In the Decked chapter and the class readings: utilitarianism, profit minimization, and universalism. You are free to apply additional decision-making models from the Decked chapter. Indicate what each of the three perspectives you would choose as the ethical course of action and why. Utilitarian Analysis: Following the Instructions provided in the handout â€Å"How to construct a utilitarian stakeholder analysis. Please make sure you use the lists of stakeholders and decisions to check your work to make sure you are thorough. Attach the utilitarian analysis to your completed paper. Support your reasoning by using any of the appropriate readings, from honesty and integrity to corporate social responsibility ideas from Friedman, Stout and Ma (as irruption to be useful. [When in doubt, Just look at the course calendar] Decisions and Conclusions: Clearly indicate final decision(s) that you would make, and the degree to which each decision is consistent with each ethical perspective.Be as detailed in possible in describing the decision(s) you would make and/or the action(s) you would take. If one or more of the perspectives disagrees with your decision, indicate why you do not choose to follow the guidance of that perspective(s). State what is wrong with the perspective for you, either in the context of the decision, ND/or simply for you as the decision maker. Again, back up your reasoning don't Just state your opinion or hope I will guess what you are referring to – try using the PAP citation method, such as: (Friedman, p. 9) Length: Approximately 4-6 double-spaced pages, 12-point font and I-inch margins. It will be difficult to present an analysis of sufficient depth in less than 4 pages. The upload link allows for you to upload your essay as an attachment. Please do not cu t and paste it into the Submission part of the form. Your grade will be based on the Analysis Paper Rubric provided with the Course Expectations and the Course Calendar. In short: Analytical rigor: depth and complexity in analysis using class readings. To get good grade on this paper (I. . , A or B), you need to apply the ethical perspectives (I. E. , utilitarianism, profit minimization, universalism) in depth. This will require a thorough understanding of the ethical perspectives. If after reviewing the assigned readings (especially the Decked chapter) you do not feel you possess this depth of understanding, you should contact me so that we can go over the ethical perspectives to enhance your understanding. Proofreading and Writing: spelling, grammar, sentence construction as well as clarity, and cohesion.